Having recently been dubbed by some of my more outspoken coworkers as the Rose Nylund of Brain Traffic, I feel it’s incumbent upon me to dispel some long-standing myths about White Anglo-Saxon Protestant-raised Midwestern web writers:
- We don’t carry around a copy of Strunk & White and/or a pocket thesaurus in our satchels. (We don’t carry satchels at all—ha!)
- IMHO, we’re perfectly capable of txtng. w00t!
- We’re not a bunch of failed librarians and/or poets and/or designers.
- We don’t speak in bullet points. (But we are working on a top-secret technology that will one day allow us to hyperlink live conversations.)
- We won’t correct your grammar . . . at least not to your face.
I’m totally kidding about number five. Because we will correct your grammar! But we’ll be super nice about it.
And we’ll absolutely do it to your face. Better yet, we’ll leave a note. Because that’s a super thoughtful thing to do!
For a taste of just how thoughtful we are around here, take a gander at my desk. This homage to passiveaggressivenotes.com was masterminded by a couple of our particularly “creative” (read: smart-alecky) writers. That was soooooo nice of them!




