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	<title>Comments on: Useful copy in the real world</title>
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	<link>http://blog.braintraffic.com/2009/05/useful-copy-in-the-real-world/</link>
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		<title>By: Chris L</title>
		<link>http://blog.braintraffic.com/2009/05/useful-copy-in-the-real-world/comment-page-1/#comment-719</link>
		<dc:creator>Chris L</dc:creator>
		<pubDate>Mon, 25 May 2009 21:28:23 +0000</pubDate>
		<guid isPermaLink="false">http://blog.braintraffic.com/2009/05/useful-copy-in-the-real-world/#comment-719</guid>
		<description>Wouldn&#039;t it be even simpler to just say it is in the southwest corner.  I don&#039;t think it matters that it was somewhere else...its there now.</description>
		<content:encoded><![CDATA[<p>Wouldn&#39;t it be even simpler to just say it is in the southwest corner.  I don&#39;t think it matters that it was somewhere else&#8230;its there now.</p>
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		<title>By: Chris L</title>
		<link>http://blog.braintraffic.com/2009/05/useful-copy-in-the-real-world/comment-page-1/#comment-447</link>
		<dc:creator>Chris L</dc:creator>
		<pubDate>Mon, 25 May 2009 14:28:23 +0000</pubDate>
		<guid isPermaLink="false">http://blog.braintraffic.com/2009/05/useful-copy-in-the-real-world/#comment-447</guid>
		<description>Wouldn&#039;t it be even simpler to just say it is in the southwest corner.  I don&#039;t think it matters that it was somewhere else...its there now.</description>
		<content:encoded><![CDATA[<p>Wouldn&#39;t it be even simpler to just say it is in the southwest corner.  I don&#39;t think it matters that it was somewhere else&#8230;its there now.</p>
]]></content:encoded>
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		<title>By: carrie</title>
		<link>http://blog.braintraffic.com/2009/05/useful-copy-in-the-real-world/comment-page-1/#comment-270</link>
		<dc:creator>carrie</dc:creator>
		<pubDate>Wed, 06 May 2009 20:07:47 +0000</pubDate>
		<guid isPermaLink="false">http://blog.braintraffic.com/2009/05/useful-copy-in-the-real-world/#comment-270</guid>
		<description>I saw that sign and, yeah, it&#039;s super clear. I found where I needed to go right away, although I&#039;m perpetually disoriented inside the MGM.
&quot;Currently&quot; is a pet peeve of mine, though. I&#039;d have to nix it.
</description>
		<content:encoded><![CDATA[<p>I saw that sign and, yeah, it&#8217;s super clear. I found where I needed to go right away, although I&#8217;m perpetually disoriented inside the MGM.<br />
&#8220;Currently&#8221; is a pet peeve of mine, though. I&#8217;d have to nix it.</p>
]]></content:encoded>
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		<title>By: carrie</title>
		<link>http://blog.braintraffic.com/2009/05/useful-copy-in-the-real-world/comment-page-1/#comment-1739</link>
		<dc:creator>carrie</dc:creator>
		<pubDate>Wed, 06 May 2009 20:07:00 +0000</pubDate>
		<guid isPermaLink="false">http://blog.braintraffic.com/2009/05/useful-copy-in-the-real-world/#comment-1739</guid>
		<description>I saw that sign and, yeah, it&#039;s super clear. I found where I needed to go right away, although I&#039;m perpetually disoriented inside the MGM.
&quot;Currently&quot; is a pet peeve of mine, though. I&#039;d have to nix it.</description>
		<content:encoded><![CDATA[<p>I saw that sign and, yeah, it&#8217;s super clear. I found where I needed to go right away, although I&#8217;m perpetually disoriented inside the MGM.<br />
&#8220;Currently&#8221; is a pet peeve of mine, though. I&#8217;d have to nix it.</p>
]]></content:encoded>
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	<item>
		<title>By: Brian E Kirby</title>
		<link>http://blog.braintraffic.com/2009/05/useful-copy-in-the-real-world/comment-page-1/#comment-271</link>
		<dc:creator>Brian E Kirby</dc:creator>
		<pubDate>Wed, 06 May 2009 13:29:55 +0000</pubDate>
		<guid isPermaLink="false">http://blog.braintraffic.com/2009/05/useful-copy-in-the-real-world/#comment-271</guid>
		<description>Don&#039;t know if this is strictly an NYC thing or not, but I recently noticed that the signs near the Jersey-bound Holland Tunnel have been changed from &quot;Alternate Merge&quot; to &quot;Take Turns Merging.&quot;
Guess someone at the DOT finally realized that &quot;alternate&quot; has two different (or, you might say, alternate) meanings and that the word choice wasn&#039;t optimal.
</description>
		<content:encoded><![CDATA[<p>Don&#8217;t know if this is strictly an NYC thing or not, but I recently noticed that the signs near the Jersey-bound Holland Tunnel have been changed from &#8220;Alternate Merge&#8221; to &#8220;Take Turns Merging.&#8221;<br />
Guess someone at the DOT finally realized that &#8220;alternate&#8221; has two different (or, you might say, alternate) meanings and that the word choice wasn&#8217;t optimal.</p>
]]></content:encoded>
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		<title>By: Brian E Kirby</title>
		<link>http://blog.braintraffic.com/2009/05/useful-copy-in-the-real-world/comment-page-1/#comment-1740</link>
		<dc:creator>Brian E Kirby</dc:creator>
		<pubDate>Wed, 06 May 2009 13:29:00 +0000</pubDate>
		<guid isPermaLink="false">http://blog.braintraffic.com/2009/05/useful-copy-in-the-real-world/#comment-1740</guid>
		<description>Don&#039;t know if this is strictly an NYC thing or not, but I recently noticed that the signs near the Jersey-bound Holland Tunnel have been changed from &quot;Alternate Merge&quot; to &quot;Take Turns Merging.&quot;
Guess someone at the DOT finally realized that &quot;alternate&quot; has two different (or, you might say, alternate) meanings and that the word choice wasn&#039;t optimal.</description>
		<content:encoded><![CDATA[<p>Don&#8217;t know if this is strictly an NYC thing or not, but I recently noticed that the signs near the Jersey-bound Holland Tunnel have been changed from &#8220;Alternate Merge&#8221; to &#8220;Take Turns Merging.&#8221;<br />
Guess someone at the DOT finally realized that &#8220;alternate&#8221; has two different (or, you might say, alternate) meanings and that the word choice wasn&#8217;t optimal.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Nick Gould</title>
		<link>http://blog.braintraffic.com/2009/05/useful-copy-in-the-real-world/comment-page-1/#comment-272</link>
		<dc:creator>Nick Gould</dc:creator>
		<pubDate>Wed, 06 May 2009 12:37:43 +0000</pubDate>
		<guid isPermaLink="false">http://blog.braintraffic.com/2009/05/useful-copy-in-the-real-world/#comment-272</guid>
		<description>I think combining the written directions with the attempt at mapping (the arrow) was a bit much.  It&#039;s hard to know how helpful (or not) the arrow really is without knowing the space - i.e. how hard is it for me to see or get to the SW corner.
As an aside, have you ever noticed that residents of different states / cities seem to have different relationships with compass directions?  Here in NYC we never use N/S/E/W - but in LA, for example, it&#039;s very common.
</description>
		<content:encoded><![CDATA[<p>I think combining the written directions with the attempt at mapping (the arrow) was a bit much.  It&#8217;s hard to know how helpful (or not) the arrow really is without knowing the space &#8211; i.e. how hard is it for me to see or get to the SW corner.<br />
As an aside, have you ever noticed that residents of different states / cities seem to have different relationships with compass directions?  Here in NYC we never use N/S/E/W &#8211; but in LA, for example, it&#8217;s very common.</p>
]]></content:encoded>
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		<title>By: Nick Gould</title>
		<link>http://blog.braintraffic.com/2009/05/useful-copy-in-the-real-world/comment-page-1/#comment-1741</link>
		<dc:creator>Nick Gould</dc:creator>
		<pubDate>Wed, 06 May 2009 12:37:00 +0000</pubDate>
		<guid isPermaLink="false">http://blog.braintraffic.com/2009/05/useful-copy-in-the-real-world/#comment-1741</guid>
		<description>I think combining the written directions with the attempt at mapping (the arrow) was a bit much.  It&#039;s hard to know how helpful (or not) the arrow really is without knowing the space - i.e. how hard is it for me to see or get to the SW corner.
As an aside, have you ever noticed that residents of different states / cities seem to have different relationships with compass directions?  Here in NYC we never use N/S/E/W - but in LA, for example, it&#039;s very common.</description>
		<content:encoded><![CDATA[<p>I think combining the written directions with the attempt at mapping (the arrow) was a bit much.  It&#8217;s hard to know how helpful (or not) the arrow really is without knowing the space &#8211; i.e. how hard is it for me to see or get to the SW corner.<br />
As an aside, have you ever noticed that residents of different states / cities seem to have different relationships with compass directions?  Here in NYC we never use N/S/E/W &#8211; but in LA, for example, it&#8217;s very common.</p>
]]></content:encoded>
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		<title>By: Meghan Wilker</title>
		<link>http://blog.braintraffic.com/2009/05/useful-copy-in-the-real-world/comment-page-1/#comment-273</link>
		<dc:creator>Meghan Wilker</dc:creator>
		<pubDate>Wed, 06 May 2009 03:52:03 +0000</pubDate>
		<guid isPermaLink="false">http://blog.braintraffic.com/2009/05/useful-copy-in-the-real-world/#comment-273</guid>
		<description>And they didn&#039;t use Comic Sans!
A small, but important, victory.
</description>
		<content:encoded><![CDATA[<p>And they didn&#8217;t use Comic Sans!<br />
A small, but important, victory.</p>
]]></content:encoded>
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		<title>By: Meghan Wilker</title>
		<link>http://blog.braintraffic.com/2009/05/useful-copy-in-the-real-world/comment-page-1/#comment-1742</link>
		<dc:creator>Meghan Wilker</dc:creator>
		<pubDate>Wed, 06 May 2009 03:52:00 +0000</pubDate>
		<guid isPermaLink="false">http://blog.braintraffic.com/2009/05/useful-copy-in-the-real-world/#comment-1742</guid>
		<description>And they didn&#039;t use Comic Sans!
A small, but important, victory.</description>
		<content:encoded><![CDATA[<p>And they didn&#8217;t use Comic Sans!<br />
A small, but important, victory.</p>
]]></content:encoded>
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