A few weeks ago, I had the pleasure of visiting the lovely city of Atlanta to moderate a panel discussion on content strategy.
Panel participants were selected from a variety of disciplines in order to facilitate discussion about how content strategy has impact on (and benefits for) a number of roles and functions across an organization. (OK, we were also hoping for a little fighting.)
Participants were:
-
Karen McGrane, Bond Art + Science (User Experience)
-
John Muehlbauer, InterContinental Hotels Group (Marketing)
-
Brian Ikeda, Philips Design (Visual Design)
-
Ryan Esparza, Content Management Consultant (CMS/IT)
See it here:
Big thanks to Josh Cothran, CHI*Atlanta’s Media Chair for doing an awesome job with both video and audio.