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Behold, the mighty hive

by Kristina Halvorson on January 8th, 2010

 Happy New Year!

 
(My New Year’s resolution was not to resolve anything this year. So far, I’m doing great.)
 
Say, I’ve gotten several requests for the "hive" diagram I use in presentations. It’s a simple, visual example of how web project team roles interact with one another.
 
This is it:
 
 skillset org_webprojectroles
(click to see full-sized image)
 
I found the diagram on Skillset.org back in ’08, but apparently they’ve pulled it down since then. So, as my gift to you, here it is. Wield it within your organizations at will.

This entry was posted on Friday, January 8th, 2010 at 8:56 am and is filed under Content Strategy, Editorial Strategy, Uncategorized, User Experience, Web Content, Web Writing. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

  • julieespinosa

    Thanks for sharing! I have this Skillset page about the hive bookmarked, though I'm not sure if it's the first place the diagram was posted: http://www.skillset.org/interactive/careers/art...

  • http://braintraffic.com Kristina Halvorson

    Oh, thank you so much, Julie! I've searched for that for months… will add the referring URL to the diagram.

  • http://www.campbell-ewald.com/ chrismoritz

    Gracias!

  • http://twitter.com/briancrumley Brian Crumley

    A great visualization of how the relationships are structured. Thanks for sharing!

  • nigelallen

    Hi Kristina

    I have recently purchased your book 'content strategy for the web' which I have found to be an excellent resource and written in Plain English as well! Thank you, money well spent indeed.

    I'm currently trying to construct a PPT presentation in order to reinforce the need for a content strategy. I'm trying to summarise/condense the contents of your book into a presentation without losing the key points and I'm struggling .

    I wondered if you have an example/sample of a content strategy ? or if you have a presentation that you use to get across the importance of a strategy – and one which you possibly might share?

    Thanks in advance

  • bencurnett

    I see one glaring omission: The business owner/marketing manager/prject lead. Should go in the upper left, maybe?

    I understand that the diagram shows the team relationships in the agency or creative. Still, seems incomplete without the client in there somewhere.

    Otherwise, awesome! Thanks for sharing it- tweeting now.

  • bencurnett

    I see one glaring omission: The business owner/marketing manager/prject lead. Should go in the upper left, maybe?

    I understand that the diagram shows the team relationships in the agency or creative. Still, seems incomplete without the client in there somewhere.

    Otherwise, awesome! Thanks for sharing it- tweeting now.

  • nomessi

    Thanks for sharing,a great visualization of how the relationships are structured.And I want to reproduce this article to my blog?

  • http://www.goodpmo.com/ David Andres

    Nice map of roles. Does this mean the PM is just another team member instead of the project team lead? I would expect to see a role, either PM or Team Lead, over the whole “hive”, as the ultimate responsible. Otherwise this hive presents high risk since it assumes all the numerous “connections” work efficiently? http://www.goodpmo.com

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    Your website is beautiful and useful. How do I access your site often. Come visit my website at addlink addurl and Linking to websites

  • http://www.oddsbetting.co.uk/specials Bethany Specials

    That diagram is quite enlightening as many of us try to be all those roles most days of the year.

  • scp

    Great diagram, but I find it odd that it looks like the writer and the designer don’t interact at all.

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